Culture and Politics in the Information Age: A New Politics? by Frank Webster

By Frank Webster

This quantity addresses those key concerns via an research of significant theoretical debates on matters similar to electronic democracy, cultural politics and transnational groups. that includes individuals from either side of the Atlantic, the e-book incorporates a sequence of case reports on new social routine together with campaigns at the surroundings, gender, animal rights and human rights. It combines leading edge study with theoretical fabric and makes a big contribution to this hugely topical and swiftly transforming into area.This e-book can be useful analyzing for college students in parts together with Politics, Communications and IT, Sociology and Cultural reports.

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Extra info for Culture and Politics in the Information Age: A New Politics? (Transnationalism)

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Journalism is in a period of change and transition. Change in the production, distribution and consumption of news is raising debate about the nature and role of journalism in the public sphere. Recent newspaper stories, for example, ‘Press in Peril’ (Guardian, 4 Jan. 1999: 20), ‘Putting Freedom to the Torch’ (Financial Times, 13/14 Mar. 1999: i), ‘The Journalism That Doesn’t Bother to Check its Facts’ (Herald-Tribune, 3 Mar. 1999: 8), suggest that journalism is in some form of crisis. The media, or journalism in particular, are cited as failing to provide or uphold their supposed traditional duty of holding power to account.

In stark contrast in 1998 the report of the investigation into the various Clinton scandals by the special prosecutor Ken Starr was delivered live on the Internet. CNN decided to televise the report as it appeared with a correspondent reading the text straight from the computer. It was a symbolic moment. As Mike McCurry, Clinton’s former White House press secretary, remarked, All the filters that are present in the world of journalism evaporated. Raw information was available in mainstream. The US public had to serve the role of editor, deciding what to show.

Breakthrough, go-to-market efficiency is now a key source of competitive edge and what creates this edge is the customer itself. The customer as self-service agent, the customer as source of information ideas, the customer as brand ambassador spreading the word to friends and family. That completely transforms marketing. Getting customers to part with their hard-earned cash is just the half of it, recruiting them to volunteer their labour, their ideas and their enthusiasm for your brand as opposed to your Democracy in the Information Age 25 rival’s brand is the much harder half.

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